Om Cloth Bag
This cotton canvas bag is made by eCoexist - a social enterprise that promotes natural and recycled products made by underprivileged groups. eCoexist foundation runs environment campaigns and develops green livelihoods. They make wide range of cloth bags which is also a livelihood program for a women self help group.
The pollution caused by disposable consumer products is generally due to the material they are using which may be non-biodegradable or non-recyclable and also due to the way the product itself has been designed, forcing absolution after a limited number of uses. eCoexist has been working along with product designers to look at the potential offered by waste products and materials to be upcycled into newer reusable products.